This Privacy Policy applies to the website velmarixo.com and explains how personal data is collected, processed, and used when you access and use our website.
This policy is based on the requirements of the General Data Protection Regulation (GDPR) and applicable German data protection laws.
1. Types of Data Collected, Storage Period, and Provision
Depending on how you use our website, different categories of personal data may be processed. The scope and duration of storage depend on the specific purpose.
Data Categories
- Usage and Activity Data
Includes page views, search queries, interactions, and technical data such as browser type and device information.
These data are used for analysis and service improvement and are deleted after the technical retention period expires.
- Order and Transaction Data
Includes name, billing/shipping address, order details, and payment-related information.
These data are stored in accordance with legal retention requirements.
- Communication Data
Includes information provided via email, contact forms, or phone inquiries.
These data are used to process your requests and are retained for a limited period.
- Cookies and Identification Data
Used to ensure website functionality and analytics.
Users can manage or delete cookies through browser settings.
- Log and System Data
Includes IP address, timestamps, and system logs.
These data are used for security purposes and are regularly overwritten.
Storage Period
- Personal data is stored only as long as necessary to fulfill its purpose.
- Legal obligations may require longer storage periods.
- Data that is no longer needed will be deleted or restricted.
Obligation to Provide Data
- Certain data must be provided to use specific functions or complete a contract (e.g., placing an order).
- Required fields are marked accordingly.
2. Purpose and Legal Basis of Data Processing
Personal data is processed for the purpose of providing website services and fulfilling contractual obligations.
Order Processing
- Processing orders, payments, and deliveries
- Sharing data with service providers only when necessary
Website Usage
- Managing user accounts
- Displaying order history
- Improving usability and functionality
Communication
- Handling inquiries, support requests, and feedback
Technical Purposes
- Ensuring system stability and preventing disruptions
- Conducting analytics to optimize website performance
Legal bases under GDPR may include:
- Contract performance (Art. 6(1)(b) GDPR)
- Legal obligations (Art. 6(1)(c) GDPR)
- Legitimate interests (Art. 6(1)(f) GDPR)
- Consent where applicable (Art. 6(1)(a) GDPR)
3. Data Retention
- Personal data is retained only as long as necessary for its intended purpose.
- Once the purpose ceases, data will be deleted or restricted.
- Legal retention obligations may require longer storage.
- During retention, data will not be used for unrelated purposes.
4. International Data Transfers
In some cases, personal data may be transferred to countries outside the European Economic Area (EEA).
- Such transfers are carried out only in compliance with GDPR requirements.
- Appropriate safeguards (e.g., Standard Contractual Clauses) are implemented where necessary.
- Data transfers are limited to what is strictly necessary.
5. Data Subject Rights
Under GDPR, you have the following rights:
- Right to access your personal data
- Right to rectification of inaccurate or incomplete data
- Right to erasure (under certain conditions)
- Right to restriction of processing
- Right to data portability
- Right to object to certain processing activities
- Right to withdraw consent at any time
You also have the right to lodge a complaint with a supervisory authority.
6. Data Security
We implement appropriate technical and organizational measures to protect personal data, including:
- Encrypted data transmission (e.g., SSL)
- Restricted access controls
- Regular security reviews
Please note that data transmission over the internet may have inherent security risks.
7. Data Controller (Responsible Entity)
The entity responsible for data processing is:
Velmarixo
1917 S Chestnut Ave #51B
Fresno, CA 93702
United States
Email: Heart@velmarixo.com
Phone: +1 (209) 134-9583
For any questions regarding data protection, you may contact us using the details above.
8. Updates to This Privacy Policy
This Privacy Policy may be updated to reflect changes in legal or technical requirements.
- The latest version will always be published on this website.
- Users are encouraged to review it periodically.
